Content Jeopardy – Is your web providing answers or raising questions?
Ellen talked to yet another annoyed client on the phone. “Did you know I had to wait on the phone for 40 minutes, listening to a stupid voice telling me I should start looking for information on your website?. If … Continue reading
Posted in Content Management, Content Strategy, user experience, web strategy
Tagged call center, five whys, goals, governance, save time, user, web
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